Minuscule Spark, a children's book publisher, approached us to create their brand identity. Through extensive research, we designed a heart-shaped logo symbolizing a child's emotions and potential, with a "minuscule" spark at the center representing imagination. Vibrant colors were chosen for a lively brand. From there, we developed a cohesive set of materials, including a website, business cards, brochures, flyers, motion graphics, interactive activity sheets, social media content, enchanting children's books, and so much more.